by twieberneit | May 23, 2023 | Blog, Sponsored |
During Zoho’s signature event Zoholics in Austin, the company announced the availability of Ulaa, the new Zoho web browser. Of course, Ulaa does have a meaning. It is a Tamil word that means journey or path. Tamil is the language spoken in Chennai, the capital of Tamil Nadu, where Zoho’s HQ is situated. Similar to Safari or Internet Explorer it signifies that the web is about discovery. Ulaa is a privacy orientated webbrowser that is based on Google’s Chromium engine. It has been built specifically to help users protect their online privacy by offering capabilities to block tracking and website surveillance. According to a study by YouGov, this is something that two thirds of consumers want, as they feel that tech companies have too much control over their personal data. The 2022 Norton Cyber Safety Insights Report Special Release – Online Creeping even found that globally, 85 percent of internet users want to do more to protect their privacy, while 80 percent say that they are concerned about data privacy. Almost 70 percent say that they are more alarmed than ever. So, there is clearly a case for privacy-oriented browsers, also one more browser, as there are already some existing ones, like Brave or DuckDuckGo, even Safari. We had the chance to talk to Tejas Gadhia, Zoho evangelist in charge of Ulaa about the rationale behind Zoho developing a web browser and what the future will bring. You can watch the full interview here. Why did Zoho build a browser? According to Tejas, there hasn’t been much innovation in the browser market lately. Some browsers came, like Brave or DuckDuckGo, and went (TOR, anybody?),...
