thomas.wieberneit@aheadcrm.co.nz
Microsoft and Adobe announce a WOW partnership

Microsoft and Adobe announce a WOW partnership

Today Microsoft and Adobe announced a deep strategic partnership. Adobe will make Microsoft Azure its preferred cloud platform for their Marketing, Creative, and Document Clouds; Microsoft in turn will make Adobe Marketing Cloud its preferred marketing service for the Dynamics 365 Enterprise Edition. Wow! That is a game changer in the CRM world. It takes the other tier one players, especially Salesforce, and Oracle, following their AI announcements, plus SugarCRM, head on. While I expect some AI driven marketing functionality being announced near term the initial benefit is a leading marketing tool being accessible for Microsoft. This partnership is also a blow to Oracles IaaS story as it drives load to Azure where Oracle seems to focus on their existing customer base. Well, and then there is AWS, too … And it should be highly beneficial for both companies. Not talking about the benefits of running on a powerful cloud platform Adobe with Cortana gets access to and likely will be integrated into a leading AI and machine learning platform. Conversely, the so far not too strong marketing functionality in Dynamics CRM gets a significant boost by getting integrated with one of the hottest marketing clouds that are around at the moment. The synergies that can be generated by tightly integrating a powerful real time analytics and AI platform, powerful productivity applications, and a strong marketing platform can hardly be overestimated. This is very good news for Microsoft Dynamics customers once the systems actually are running on a harmonized data model. Till then the prospects are highly exciting. As a result, as per the announcement, customers will be able...
Is a Twitter acquisition pending? A Snap Analysis

Is a Twitter acquisition pending? A Snap Analysis

Back in June most of us got surprised by the news that Microsoft has acquired LinkedIn. Neither of us deemed this a bad move from a company point of view. There ae just too many potential synergies between MS Dynamics CRM, Office365, Azure on one side and LinkedIn, as the leading business network on the other. At that time many of us, including myself, were musing about when Twitter will be acquired, and by who. #MSFT acquired #LinkedIn – Twitter now the last source of global personal #data. Is it up for grabs? Who would buy? #AAPL? #Google? — Thomas Wieberneit (@twieberneit) June 16, 2016 thinking of it – @SAP might find Twitter a good match, looking at their recent offerings #bigdata #AI #analytics https://t.co/sgUpcLgRBK — Thomas Wieberneit (@twieberneit) June 16, 2016 My initial guesses have been Apple or Google, then suggesting SAP to have a look into it. Thinking of it I could have added Oracle, IBM and Salesforce or media companies including telcos into the mix. In brief, a lot of companies should be interested in the treasure pit of data, behavioral data, that Twitter holds. Why? There are multiple reasons. Twitter is the last remaining independent social media outside Facebook and the big Chinese ones that the big western companies will not get access to; Tencent, Alibaba, Momo, etc. are rather buying it themselves than being for sale (to a western company), Facebook doesn’t need to. Twitter has a profitability and growth challenge, but an interesting technology and, importantly, is a great source of real time information about a lot of topics, from business to consumer....
Intelligent Home Automation – Smart, isn’t it?

Intelligent Home Automation – Smart, isn’t it?

Amazon’s Alexa will now talk to GE’s connected appliances in a smart home push is the headline on techrepublic that got me thinking today. Home automation is definitely on the rise again. Wow, that’s cool, being able to manage my home without any remotes, which my kids tend to lose somewhere, anyways. Thinking of the kids: How about the ability to have an override on their TV usage … Home Automation is the Future Home automation or smart homes are on the list of hot topics for quite a while. The intelligent fridge that automatically orders food items that are about to run out is a decades old story. Its first mention was about 1998. Even my 12-year-old house here in NZ is fully wired and has some (not so, admittedly – but pretty expensive if you need to repair them) smart controllers which probably could control more than they effectively do. Technology like this is not only exciting but offers quite some potential to make our lives far simpler and to improve the experience of using the connected devices, well, with that of living in our homes. Still, many attempts at smart homes have been done over the years, most have failed or were not that successful. Comes the cloud and massive improvements in computing power. Comes the mobile phone and the tablet. Comes working voice recognition. Comes predictive analytics, artificial intelligence and machine learning. Well, AI is around since at least the mid 60s; Weizenbaum’s famous Eliza dates back to 1966. Alan Turing developed his famous test in 1950. AI was again a hip topic in the...
Putting the Cart in front of the Horse – Chatbots in Support

Putting the Cart in front of the Horse – Chatbots in Support

My recent rant on chatbots having the potential to kill user experience got some nice reactions. It brought me into some interesting discussions on support, mobile, the role, strengths and deficiencies of artificial intelligence (AI) and machine learning (ML) and so forth. Most of these discussions dealt with mobile support but also with the question where AI could benefit most. Particularly good one were with Abinash Tripathy, CEO of mobile support platform Helpshift and Srikrishnan Ganesan, founder of Konotor, now hotline.io after being acquired by Freshdesk at the end of 2015. Both companies have a focus on in-app support, a solution category that basically got introduced by Helpshift, after Abinash identified a lack of good options or delivering support directly to and via mobile phones. One of the premises is that a lot of the technically necessary and relevant information can get collected directly and sent to the service back end transparently. They have some big customers, including Microsoft and a raft of gaming companies, including Zynga and Supercell. He, of course, has an opinion on bots in support, which he recently also expressed on Venturebeat. Hotline.io has a customer base that is mainly made of transactional companies, which, too, leads to a high message load but also leads to different approaches, as the user context is often about past transactions. This means that regularly not that much information gets sent together with the support request. Sri, too, has a vision on how to incorporate AIs and bots into support. Hotline.io is offering a browsing style of offering help using a shallow tree with icon-supported categories on top of...
Bots can kill Customer Experience

Bots can kill Customer Experience

Bots are all the rage currently. By the looks of it they are at the peak of the hype cycle. We will see their deep fall into the trough of disillusionment soon. After all the well-known examples based on the Facebook messenger are somewhat underwhelming, to formulate it carefully. There is not much artificial intelligence visible – nor needed – to provide services like these. They also come with a poor user interface. And this combination of hyped examples, mixing up chatbots and AI, has the potential to kill customer experience. They certainly kill the user experience. Unless, this is, that these machines already reached a level of intelligence that they are magic to my simple mind… Which I doubt. To be sure, there are AIs around that amaze us: IBM’s Watson, Apples Siri, Microsoft’s Cortana, Google’s Now, …   even Microsoft’s infamous Tay which got a pretty bad reputation in no time, to name but a few. Recently a whole class of graduate students didn’t realize that their teaching assistant Jill Watson, an AI based upon IBMs Watson, was actually an AI and not a person. And I sincerely believe that in not so far future we will see AI in many places that is indistinguishable from a human. As Salesforce’s Marc Benioff recently said we will have AI do things that we cannot even imagine right now. The potential is virtually endless (pun intended). But what we see right now being built standalone or embedded into messaging apps has nothing to do with AI and it often has a poor user interface. This needs to get fixed, or...