Clouds, Data Models, and Experiences – Three Entities, One Topic

by Thomas Wieberneit | Dec 2, 2019 | Blog

After having covered some press releases about new releases and commenting some interesting organizational changes it is time to have a look at another topic – the need for consistency in a suite of cloud products. Consistency not only in the most obvious part of a...

S/4 vs. C/4 – Is SAP finally getting CRM right?

by Thomas Wieberneit | Oct 12, 2019 | Analysis, Blog

It has been a while since I last mused about things S/4HANA and C/4HANA (or Customer Experience Suite) at SAP. So, it is time to have a look at what happened since. Last year I concluded that “the differentiation between the old world transactional systems and the...

Adobe and Magento tie the knot – a great move

by Thomas Wieberneit | May 24, 2018 | Analysis, Blog

The News On May 21, 2018 Adobe announced that it has entered a definitive agreement to acquire Magento Commerce. The obvious objective of Adobe is to integrate Magento’s commerce capabilities into their own experience capabilities. According to Brad Rencher, executive...

SAP CRM Into S/4HANA – Did SAP Hit Bulls Eye?

by Thomas Wieberneit | Jun 12, 2017 | Analysis, Blog

After having talked with Volker Hildebrand about the future of SAP CRM and whether or not there will be a CRM component in S/4HANA at CRM evolution 2017 I now had the chance to follow up with some folks back at SAP in Walldorf. A little Recap Volker told me that,...

GreenRope – A Simple yet Powerful CRM for E-Mail Marketers

by Thomas Wieberneit | May 18, 2017 | Analysis, Blog

A while ago I had the pleasure of talking with Austin Willms who took me through a tour presenting GreenRope, a CRM solution for small businesses that offers three ‘suites’ of functionality across ales, marketing, and operations. The operations suite probably needs a...