thomas.wieberneit@aheadcrm.co.nz
Apple Pay holds Banks in Stranglehold! Really? Poor Banks

Apple Pay holds Banks in Stranglehold! Really? Poor Banks

In the past days two interesting articles around banks and banking innovation found their ways into my browser. One by Knowledge@Wharton on “How Banks Can Keep Up With Digital Disruptors” and the second one by Mobile Commerce Daily on “How four Australian banks are challenging Apple’s stranglehold on mobile payments”. The first article is essentially stating that banks are not using the “essential assets need to turn aside many of the assaults on their business now underway from fintech”, while the second one seems to sing the song of the poor banks that are held at a disadvantage by evil Apple. The four banks that challenge Apple are Bendigo and Adelaide Bank, Commonwealth Bank of Australia, National Australia Bank, and Westpac. Another large bank, ANZ Bank, cooperates with Apple by offering their customers to import cards into the Apple Wallet and using Apple Pay, and is not involved. But what do the banks want? According to the article they want access to “Apple’s Apple Pay system as well as access to the NFC capabilities of the iPhone”, being narrowed down to “require Apple to only disclose access to the NFC capabilities of the iPhone to the banks and therefore their customers.” Essentially they want to be able to build their own mobile payment system and not go through Apple’s wallet and still be present on “one of the most popular smartphones in the world” And yes, it is true that Google’s Android operating system allows more access to the phone’s NFC capabilities than iOS. On the other hand banks are seeing disruption coming. Fintech companies are coming up left,...
The Secret Sauce for Companies Lies in Distinguishing Themselves Where It Matters

The Secret Sauce for Companies Lies in Distinguishing Themselves Where It Matters

Note: The below is an interview by Natalie Khomyk covering some nuts and bolts of CRM and digital transformation. It was originally published by Data2CRM on their blog. Thanks, Natalie for talking to me. Indeed, Thomas, you have an impressive and outstanding list of achievements, and truly in depth knowledge of CRM, digital innovations, and customer engagement. Could you share with us the 3 most exciting moments in your career? What is your source of inspiration (if it isn’t a secret)? Thank you for the praise Natalie. There surely are no secrets involved. Originally, back in 1995, I actually only stumbled into what became CRM by joining a company that did distributed sales force automation systems and later got acquired by SAP. A lot of what you just called inspiration comes from day-to-day life. I want to help people and organizations. As customers we are surrounded by businesses and organizations on one side and technology on the other. Organizations, especially businesses, communicate with us and try to get and retain our loyalty increasingly using technology. Sometimes with, sometimes with less of a strategy. This often bothers us as customers and ultimately harms the businesses. Who of us does not have countless experiences of bad service, strange and perhaps intrusive advertisements, products and brands that do not live up to promise, … Combining the topics of people, process, strategy and technology to solve problems and to find creative solutions is exciting.   Having over 20 years of leadership experience in the software industry, business development and consulting, you are currently CEO at two companies: Epiconic and aheadCRM. And here question splits into...
Digital Transformation. Heck, YES! But why?

Digital Transformation. Heck, YES! But why?

Digital Transformation, much like customer journey mapping, customer engagement, customer experience management, is all the rage at the moment. Everybody – and their dog – talks about it. Including me … but then I think the term is widely overused. The other ones, too. Many companies strive to ‘digitally transform’ themselves. Because this is what one does. Everybody does it. But why? How? What does digital transformation deliver? Does it deliver? And what is digital transformation at all? Lets start with the last question. A transformation is a wholesales change of an organisation, e.g. a business. A transformation touches all departments of the business, its whole value chain. Digital, in its broadest sense, refers to anything computer. So, in combination ‘digital transformation’ means to change a business in order to take more advantage of computers and software, in all departments, along the whole value chain. It can even mean a change of the whole business model. Quite a tall order. Nothing that one just does just for the sake of it, one would think. This is an endeavour that an established business embarks on only if it faces the risk of failing, and one that usually takes quite some time. What are possible triggers? I see three, two of them relate to the market place, one to technology. Changing customer demands New or changed competition Technological advances OK, now we are talking. These days many businesses realise that all three of these triggers are set. Technology surely leapt forward in the past few years. E.g. the adaptation of mobiles on the consumer side is unprecedented. This got followed by drastically, and ever faster, changing...