Rethink CRM to be CEM

by Thomas Wieberneit | Mar 14, 2018 | Blog

Businesses are in a difficult situation. Today’s customers demand more experiences and contextually relevant engagements than they are equipped to deliver. The secret behind the abbreviation CEM is more important than ever. This places the businesses on a difficult...

Nimble Mobile CRM 3.0 – A Quantum Leap?

by Thomas Wieberneit | Feb 16, 2018 | Analysis, Blog

The News On February 14, 2018 Nimble announced the launch of Nimble Mobile CRM 3.0, their new powerful mobile contact, relationship and pipeline manager for Office 365 and G-Suite. The company also announced a bundling of PieSync’s B2B cloud integration platform to...

SAP acquires CallidusCloud – A Snap Analysis from Down Under

by Thomas Wieberneit | Feb 1, 2018 | Analysis, Blog

The News On January 30, 2018 SAP announced that its subsidiary SAP America, Inc. has entered into an agreement to acquire Callidus Software Inc., a leader in sales performance management and CPQ software. With a price tag of around $2.4 bn this is the most expensive...

SAP CRM for S/4HANA – News from the Customer Frontier

by Thomas Wieberneit | Jan 6, 2018 | Blog

It has been a little more than half a year now that I didn’t update on what is going on with SAP CRM and S/4HANA (which I will refer to as S/4 from now on; SAP it is time for you to change the unwieldy name to something more manageable). What Happened – So Far As you...

Salesforce embraces the User Microsoft like – A Dreamforce Analysis

by Thomas Wieberneit | Nov 13, 2017 | Analysis, Blog

Now that the major waves of Dreamforce 2017 have settled, the announcements and a good part of the running commentary has been delivered, it is time for me to have a look at my pre-Dreamforce predictions. Having been briefed before the event but unluckily not been...