thomas.wieberneit@aheadcrm.co.nz
Nimble Goes Blue

Nimble Goes Blue

The future of Nimble is blue – Azure blue. The News This is not about the colour of hope (which is blue, at least, if you are a German, like me), but about the long pending final migration of Nimble to Azure. The company announced on May 22 that it has successfully migrated its leading SaaS Social Sales application from Amazon Web Services to Azure. According to the press release this migration was accomplished in less than four weeks without impact on Nimble customers or, as the press release stated “without a hitch”. With this move Nimble can now “tap into Microsoft’s world-class Azure platform and partner ecosystem to scale”. According to the press release the company reports that, Microsoft being “a global Nimble reseller, and promoting it as the simple CRM for Office 365, demand for the easy-to-use CRM for small workgroups is surging”. Then there are two further interesting pieces covered in the press release. For one: with this move Nimble also “accelerates the delivery of its upcoming 5.0 release using the Azure Platfrom as a Servce (…) and by integrating Common Data Services, Power BI, PowerApps, and Flow”. Nimble 5.0 shall deliver a “company wide team relationship manager that unifies contacts from siloed departments in sales, marketing, customer service, and accounting for Office 365 and G Suite users”. The release of Nimble 5.0 is targeted for June 2019. Second, Nimble emphasizes on the power of ecosystems by putting a spotlight on Nimble being the only ISV on Microsoft’s CSP Cloud Solution Provider marketplace that uses CSP to build a global distribution channel. Nimble does this by...
Nimble 2018 – The Story continues

Nimble 2018 – The Story continues

The year 2018 is coming to an end, which means it is high time for some interesting product and roadmap news. Here’s some Nimble news (ok, not THAT fresh anymore, I have been incredibly busy recently). For starters, Nimble released its long awaited Mobile 3.0 for Android, complementing the iOS version that got released earlier this year. Nimble unifies contacts from teams’ mobile, cloud-based, and desktop records into an all-in-one relationship manager. With minimal taps, sales and marketing professionals can prepare for meetings by quickly scanning social insights, sales intelligence, and contact engagement history from their portal device. To keep the momentum going, Office 365 and G Suite users can send personalized responses using template, trackable emails, and monitor opportunities across all deal stages from their portable devices. “People buy from the people they know, like, and trust,” said Nimble CEO Jon Ferrara. “We therefore designed Nimble Mobile to give users the insights they need to build confidence, engage in productive discussions, and follow through promptly anytime, anywhere.” With this milestone, Nimble has now truly achieved a vision of being a simple, smart ‘CRM’ for MS Office and G-Suite users that works for the user. I put the CRM into quotes as this term for me and most other people relates to a stragegy or system that includes marketing, sales and service capabilities and not only Sales Force Automation (SFA). And SFA, particularly contact management, is what is at the core of Nimble. Still, Nimble combines key ingredients of the digital workplace that a mobile, sales person needs, into one single place. It provides the user with vital information about...
Here’s why Nimble is so successful

Here’s why Nimble is so successful

The News In the past few weeks there have been two interesting announcements by Nimble. First, on June 14, 2018 Nimble announced a partnership with Velosio, one of the largest Microsoft Dynamics VARs in North America. Velosio and Nimble entered into a global reseller agreement. As a part of this agreement Velosio’s 200 channel partners can purchase, manage and resell Nimble CRM bundled with Microsoft Office 365. Velosio is the latest prominent name in among the growing number of Microsoft/Nimble partners. One week later, on June 20, 2018 Nimble announced a revamp of its application homepage with the Nimble Today page. This dashboard page gives the user a clear and customizable view of their sales pipeline, calendar appointments, tasks and social signals with relationship insights directly embedded in the widgets. As a start the page offers 6 widgets Deals Events Tasks Highlighted Contacts Signals Stage Funnel that can get freely rearranged. The Today Page is also available for iOS users now and will be available to Android users soon. The Bigger Picture The enterprise CRM market is saturated. There are at least 4 tier one players for every major CRM function that are competing for supremacy. Customer demands have evolved from requiring transactional applications to getting high value solutions that allow the delivery of high-end customer (and user) experience. The market itself has morphed from a suite market to a best-of-breed application market, and now to a platform and ecosystem market. In this market it is important to excel in two, maybe three areas: Platform as a Service (PaaS). The platform itself must support current and future technologies that...
Nimble Mobile CRM 3.0 – A Quantum Leap?

Nimble Mobile CRM 3.0 – A Quantum Leap?

The News On February 14, 2018 Nimble announced the launch of Nimble Mobile CRM 3.0, their new powerful mobile contact, relationship and pipeline manager for Office 365 and G-Suite. The company also announced a bundling of PieSync’s B2B cloud integration platform to become an end-to-end social relationship management platform for all company contact records, regardless of where those records are stored. The new mobile app “unifies contacts from siloed mobile, cloud based and desktop records into a comprehensive relationship manager. It delivers the history of conversations and social context for everyone you meet, and it enables you to easily follow up and follow through on opportunities …” Besides introducing important features like business card scanning, the ability to send templated and tracked emails, and a mobile pipeline manager for tracking follow-through, Nimble Mobile 3.0 provides easy access to all company contact records, including social enrichment and history of email and Twitter interactions. In addition, the software introduces the ability to research new contacts on the fly via a deep integration with the iOS share menu. The latter enables users to stay within one app instead of toggling between them, which is a drag on mobile productivity. The ability to research new contacts on the fly gives teams and professionals valuable sales intelligence by using the iOS Share menu to “Nimble” a person, i.e. discover their social profiles, areas of influence, company, work description, etc. In other words, it is possible to build a Nimble record for contacts in your email, calendar and contacts apps, on the Internet or for a variety of other apps, in real time. The application...
More Nimble News

More Nimble News

The News In the past 5 weeks or so, there have been quite a few news items about Nimble, with the biggest product news dated September 28 and the most interesting business development dated October 11. The headlines include Nimble’s deeper collaboration with Microsoft and its channel partners, as well as product innovations intended to increase the value delivered to Office 365- and G Suite users. In particular, Nimble: Now integrates with Circleback, an AI-powered contact capture and cleaning tool as well as their business card scanner. Nimble is now able to extract high quality contact information from email signatures and to add it to the Nimble contact record. This way it becomes easier to keep contact information current. Has partnered with NeoCloud. NeoCloud is a managed cloud services company that deploys and manages Office 365. The company now bundles Nimble into all its Office 365 deals and thus offers business applications on top of its infrastructure- and productivity-focused solutions. This is based on the (valid) assumption that Office 365 users benefit from having a simple and powerful contact management platform that resides on top of the productivity suite. Has become selected by Microsoft to join its Seattle Accelerator program. On the product front released Nimble Prospector, a ‘powerful email/phone and address discovery engine that enables Nimble users to build outbound prospects’. According to Jon, prospector draws upon dozens of sources (not LinkedIn, so much he volunteered) to deliver contact information based on a company or domain name. Nimble also introduced an Add-In for Outlook on Android and, not surprisingly, support for Microsoft’s Edge Nimble also continues to pursue...